Privacy Policy

Last Updated: April 18, 2025

This Privacy Policy describes how Direct Results Pro | Michael F. Phillips ("we," "us," or "our") collects, uses, and shares personal information when you use our Application-to-Person ("A2P") messaging services and interact with our website or other services where this Privacy Policy is posted (collectively, the "Services"). This policy also outlines your rights under the Virginia Consumer Data Protection Act ("VCDPA") and other applicable laws.

1. Information We Collect

We may collect the following types of personal information:

• Information You Provide Directly:

  • Contact Information: When you register for our services, contact us, or subscribe to communications, we may collect your name, email address, phone number, and postal address.

  • Messaging Content: While we generally do not store the content of your A2P messages, we may retain metadata related to the messages, such as sender/recipient phone numbers, timestamps, and delivery status for operational and compliance purposes.

  • Consent Records: We collect and store records of the consent you obtain from message recipients, including the date, time, method of opt-in, and the specific terms agreed upon.

  • Account Information: If you create an account with us, we may collect your username, password, and other account details.

  • Customer Support Inquiries: Information you provide when contacting our customer support.

• Information We Collect Automatically:

  • Usage Data: We may collect information about your use of our Services, such as the features you use, the frequency of your use, and other usage statistics.

  • Device Information: We may collect information about the device you use to access our Services, including the device type, operating system, and unique device identifiers.

  • Log Data: Our servers automatically record certain information when you interact with our Services, such as your IP address, browser type, referring/exit pages, and timestamps.

  • Cookies and Similar Tracking Technologies: We use cookies, web beacons, and other tracking technologies to collect information about your browsing activities on our website.

• Information We Collect from Other Sources:

  • We may receive information about you from third-party service providers or publicly available sources, but only as permitted by law.

2. How We Use Your Information

We may use your personal information for the following purposes:

• To Provide and Maintain Our Services

• To Manage Your Account

• To Communicate With You

• To Ensure Compliance

• To Improve Our Services

• To Detect and Prevent Fraud and Abuse

• For Marketing Purposes (with your consent where required)

3. How We Share Your Information

We may share your personal information with the following categories of recipients:

• Service Providers

• Mobile Carriers

• Legal Authorities

• Business Transfers

• With Your Consent

We do not sell your personal data to third parties for monetary consideration. To the extent that "sale" under the VCDPA is interpreted to include certain sharing of data for targeted advertising, you have the right to opt-out of such processing as described in Section 5 below.

4. Cookies and Similar Tracking Technologies

Our website uses cookies and similar tracking technologies (such as web beacons and pixels) to collect information about your browsing activities, preferences, and device.

• Types of Cookies We Use:

  • Essential Cookies: These cookies are necessary for the operation of our website and enable you to use its features, such as logging in and accessing secure areas.

  • Analytics/Performance Cookies: These cookies allow us to analyze how users interact with our website, such as which pages are visited most often and if users experience errors. This information helps us improve the performance and functionality of our website. We may use third-party analytics providers for this purpose.

  • Functionality Cookies: These cookies allow our website to remember choices you make (such as your language preference) and provide enhanced, more personalized features.

  • Targeting/Advertising Cookies: These cookies may be used to deliver advertisements that are more relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. We may share information collected through these cookies with our advertising partners.

• Your Choices Regarding Cookies:

• Browser Settings: Most web browsers allow you to control cookies through their settings. You can typically block or delete cookies and adjust your preferences. Please refer to your browser's help documentation for instructions.

• Third-Party Opt-Outs: Some of the third-party service providers we use for analytics and advertising may offer their own opt-out mechanisms. We encourage you to review their privacy policies for more information.

• Cookie Consent Banner: Upon your first visit to our website, we will present you with a cookie consent banner that allows you to manage your preferences for non-essential cookies.

5. Your Rights Under the Virginia Consumer Data Protection Act (VCDPA)

If you are a resident of Virginia, your rights remain as previously outlined regarding access, correction, deletion, opt-out of targeted advertising and sale (as defined under VCDPA), and opt-out of profiling. The "How to Exercise Your Rights" and "Right to Appeal" sections also remain the same.

6. Data Security

Our data security measures remain as previously outlined.

7. Data Retention

Our data retention practices remain as previously outlined.

8. Children's Privacy

Our policy regarding children's privacy remains as previously outlined.

9. Links to Other Websites

Our policy regarding links to other websites remains as previously outlined.

10. Changes to This Privacy Policy

Our policy regarding changes to this Privacy Policy remains as previously outlined.

11. Text Messaging Specific Disclosures

When you consent to receive text messages from us, the following applies in addition to the general provisions of this Privacy Policy:

• Purpose of Text Messages: We will use text messages to communicate with you for the specific purposes disclosed at the time of opt-in (e.g., marketing promotions, appointment reminders, customer service updates).

• Message Frequency: The frequency of text messages will be disclosed to you at the time of opt-in and may vary depending on the specific program.

• Opt-Out: You can opt-out of receiving text messages at any time by replying "STOP" to any message you receive from us. You may also be provided with other opt-out instructions at the time of opt-in. Once you opt-out, you will no longer receive text messages from that specific program, unless you explicitly opt back in.

• Data Sharing with Carriers: To facilitate the delivery of text messages, we may share your phone number with mobile carriers and messaging delivery service providers.

• Consent Records: We maintain records of your consent to receive text messages, including the date, time, and method of opt-in.

• No Sharing for Third-Party Marketing: We will not share your phone number with third parties for their own direct marketing purposes without your explicit consent.

12. Contact Information

Our contact information remains as previously outlined.